On-page & off-page SEO

There are over 4.66 billion internet users worldwide, and Google ranks as the number one most visited website of all time. With billions of people accessing the internet to look for a product or service, answers their problems, and entertain themselves, you can capture those impressions with the right SEO strategy.

In essence, SEO is a complex process of techniques aimed to help you rank high on search engine results page (SERP), so your potential clients see you when they are actively looking for your product or service. SEO includes on-page and off-page SEO techniques. Both are crucial in creating a truly successful SEO campaign.

On-page SEO includes all the measures you do to optimize your website so search engine bots can read into it and rank it on search results when potential clients look for your type of business. This includes keyword optimization and back-end or technical optimization. In comparison, off-page SEO is all the measures you do outside your own website to rank high on search engine results pages. This includes backlinking, local search engine optimization services, and social promotions, to name some.

Omni’s search engine optimization services are proven and tested methods that will ensure that you get in front of your customers when they need you.

Paid search & paid media

Search Engine Marketing or paid search remains to be the most preferred digital marketing strategy by digital marketers. It is the most effective way to promote and grow your business. But with over 60% of the world population actively using the internet, the marketplace has become very competitive.

Paid search is a digital marketing strategy that drives traffic to a website through paid advertisements that help these websites appear on search engine results pages when potential clients search for keywords directly related to your business.

In a nutshell, Paid search gives businesses the opportunity to put their ads in front of customers who are at that moment searching for their exact type of business.

While it is a powerful way to get found and bring eyeballs to your business, it has to be done properly and strategically, so you get it in front of the right customers and get the best ROI.

Paid media utilizes similar tactics on platforms such as Faecbook, Twitter, Linkedin, and more to get you infront of the right audience who has an interest in what you have to offer.

Converion Rate Optimization

Conversion Rate Optimization or CRO is the process of evaluating the results of current paid search or paid media campaigns to identify opportunities for improved conversion costs and scalability.

When running Paid search or Paid media campaigns, your objective is to reach the right audience for the most effective costs. Oftentimes, you're monitoring metrics such as cost per click (CPC), click-through rate (CTR), return on amount spent (ROAS), etc.

If you have a sizable budget, the difference of a CPC of $0.50 compared to $1.00 makes a huge difference in the success of your campaign. CRO brings your costs down through strategic analysis.

Ensure you're making the most of your budget with Omni Agency!

A flawless integration for developing a powerful digital omnipresence. We don't take this lightly and neither should you. Let's make something magical.



Through a quick 30 minute call, we go over a series of questions with your business to develop a thorough understanding of your operations and target market. Then we communicate with you to understand your goals involving digital marketing services and look to identify any additional value that we can deliver.



Leveraging the information gathered in the discovery call, we create a series of custom-tailored packages containing only services relevant to your business that best suit your business's goals and objectives. Each service and the deliverables are clearly explained during our scheduled video call.



After deciding on the best package for your business and revising the deliverables, we have a brief onboarding call with the objective of ensuring we have all the resources, information, and understanding needed to deliver the best results that properly embody your business's personality.



Following the onboarding call, we get to work creating all deliverables for the coming month. Through one easy-to-access link, you will have access to all content to suggest revisions. All content is created 12 days before the end of the month to ensure adequate time for changes.



Each month, following services being deployed, we create extensive reports that outline results and key performance indicators that hold us accountable for delivering the results you expect. Internally, we leverage each report to understand target markets better and refine marketing efforts to improve results consistently.

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